Reports to: Customer Lifestyle Analytics Manager

The role is part of our Digital Department (DGT), which is committed to becoming one of the world’s greatest service brands by transforming into a digital leader known for our strong digital culture and capabilities.

As the Senior Business Analyst, you will support business areas by applying and integrating appropriate metrics, analytics models, and visualizations into daily operations.

You will generate quantitative insights to contribute to a data-driven decision-making culture both collaboratively and independently. Not only to enhance analytics with new data, derived insights, tools, and training through proper testing and requirements, but also to ensure that quality and data governance policies and processes maintain security, accuracy, and value of analytics assets.

• Provide analytics support services to various business partners
• Advice business teams on framing business questions, perform analysis, design visualization of results, and derive analytical models to meet business objectives
• Design training, execute and facilitate business streams to conduct analysis to facilitate day-to-day decision making
• Develop complex BI solutions including reports, scorecards and dashboards, leveraging data processing and visualisation tools
• Proactive in bring in new data & insight, support data model design and data definitions to ensure proper integration of internal and external sources
• Manage enhancements on tools to advance the analytical power, including analytics requirement, testing, prepare training material and delivery
• Design training, execute and facilitate business streams to conduct analysis to facilitate day-to-day decision making
• Manage Data Quality by implementing quality metrics & regular monitoring, working on incidents to maintain accessibility and consistency of data as well as readiness of related analytics capabilities
• Enforce data governance practices to uphold the value of the data access, within the company and external parties

• Tertiary education in Mathematics, Statistics, Actuarial Science, Information Management, Operations Research or related disciplines
• Minimum 4 years of working experience relating to data & analytics
• Have a good understanding of at least two of the following business areas: Operations, Customer management, Service Delivery, Sales & Marketing or Finance management
• Strong analytical abilities, numerate and familiar with statistical algorithms, ideally with exposure in developing optimization models
• Good understanding in database concepts, data modelling, business intelligence disciplines & data management tools
• Support process change management & problem solving development under ambiguity and fast changing environment
• Expert in using analytics & query tools e.g. Alteryx and data modelling techniques and is proficient in visualization tools, ideally QlikSense
• Proficiency in scripting languages e.g. Python, SQL, SAS advantages
• Curious, meticulous, self-motivated and strong continuous improvement mindset
• Working knowledge in managing vendors and suppliers and agile project management a plus

Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our Applicant Personal Information Collection Statement and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. We keep records of your data for no longer than is necessary for the purpose for which we obtained them and any other permitted linked purposes. If your application is unsuccessful, we will keep your details on file for as long as is necessary to process your application or for the purposes of further job opportunities if you agree to such longer periods.